Product Review                  

Week of January 6, 2014

Rapala Lures

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Rapala Scatter Rap Crank

One of Rapala’s new “Evasive” Scatter Rap series

In a class of its own, the patent pending, industry-first “evasive action” of the newly introduced Rapala Scatter Rap Crank has taken lakes across the country by storm – with fish of all species succumbing to its elusive, erratic, aggressive sweeping action.

 

With unmatched versatility, the Scatter Rap Crank, made with the classic Rapala Balsa wood body, has been catching everything from Walleyes in the Midwest, to Bucket Mouths and White Bass in Texas, Speckled Sea Trout in Florida to Lake Trout and Largemouth in California, from Salmon to Walleyes in Michigan, Smallmouth all across the country, and everything in between. 

 

At 2" long, and weighing 5/16 oz and running at a depth between 6-8', the Scatter Rap Crank brings game-changing action to the water produced by an innovative and uniquely designed curved or “Scatter Lip,” which creates an effortless and instant evasive pattern that Bass and a multitude of species zero in on.

 

But, the action of the Scatter Rap Crank doesn’t stop there. When anglers vary reel speed, they’ll see an immediate sweeping action that perfectly mimics a spooked baitfish fleeing attack, moving from one side to the next, triggering big reactive bites.

               

The Scatter Rap Crank comes in 14 classic and new color patterns, which will have any fish species going wild on the attack.

 

About $8.99

 

www.rapala.com

 

Rapala Scatter Shad

One of Rapala’s new “Evasive” Scatter Rap series

In a class of its own, the patent pending, industry-first “evasive action” of the newly introduced Rapala Scatter Rap Shad has taken lakes across the country by storm – with fish of all species succumbing to its elusive, erratic, aggressive sweeping action.

 

With unmatched versatility, the Scatter Rap Shad, made with the classic Rapala Balsa wood body, has been catching everything from Walleyes in the Midwest, to Bucket Mouths and White Bass in Texas, Speckled Sea Trout in Florida to Lake Trout and Largemouth in California, from Salmon to Walleyes in Michigan, Smallmouth all across the country, and everything in between. 

 

At 2¾" long, and weighing 1/4 oz and running at a depth between 5-8', this floating Scatter Rap Shad brings game-changing action to the water produced by an innovative and uniquely designed curved or “Scatter Lip,” which creates an effortless and instant evasive pattern that Bass and a multitude of species zero in on.

 

But, the action of the Scatter Rap Shad doesn’t stop there. When anglers vary reel speed, they’ll see an immediate sweeping action that perfectly mimics a spooked baitfish fleeing attack, moving from one side to the next, triggering big reactive bites.

               

The Scatter Rap Shad comes in 16 classic and new color patterns, which will have any fish species going wild on the attack.

 

About $8.99

 

www.rapala.com

 

Rapala BX Jointed Shad

First introduced in 2013, the BX Swimmer took the industry by storm and was also voted “Best of the Best” 2013 lure by Field & Stream. With that in mind Rapala answered with the introduction of the Rapala BX Jointed Shad.

 

 Measuring 2½" long and weighing 1/4 oz, the BX Jointed Shad reaps all the great benefits of the BX Series in the most common prey baitfish profile. Deadly when trolled or cast, anglers will immediately sense the lure’s versatility when displaying its ever-so-enticing floating kicking action.

 

The BX Jointed Shad features lifelike 3D eyes, a classic Rapala Balsa wood body, finite scales and gill detail paired with an internal holographic foil for ultimate attraction, and tough VMC Black Nickel Treble Hooks that hold true and tight.

 

Choose from 10 classic color patterns including Blue Back Herring, Gold Shiner, Rainbow Trout, Yellow Perch, Blue Pearl, Perch, Silver, Firetiger, Purpledescent and Smelt.

 

About $11.99

 

www.rapala.com/

 

 

Rapala Scatter Minnow

One of Rapala’s new “Evasive” Scatter Rap series

In a class of its own, the patent pending, industry-first “evasive action” of the newly introduced Rapala Scatter Rap Minnow has taken lakes across the country by storm – with fish of all species succumbing to its elusive, erratic, aggressive sweeping action.

 

With unmatched versatility, the Scatter Rap Minnow, made with the classic Rapala Balsa wood body, has been catching everything from Walleyes in the Midwest, to Bucket Mouths and White Bass in Texas, Speckled Sea Trout in Florida to Lake Trout and Largemouth in California, from Salmon to Walleyes in Michigan, Smallmouth all across the country, and everything in between. 

 

At 4-3/8" long, and weighing 3/16 oz and running at a depth between 6-9', the floating Scatter Rap Minnow brings game-changing action to the water produced by an innovative and uniquely designed curved or “Scatter Lip,” which creates an effortless and instant evasive pattern that Bass and a multitude of species zero in on.

 

But, the action of the Scatter Rap Minnow doesn’t stop there. When anglers vary reel speed, they’ll see an immediate sweeping action that perfectly mimics a spooked baitfish fleeing attack, moving from one side to the next, triggering big reactive bites.

               

The Scatter Rap Minnow comes in 16 classic and new color patterns, which will have any fish species going wild on the attack.

 

About $8.99

 

www.rapala.com

 

Rapala Scatter Rap CountDown

One of Rapala’s new “Evasive” Scatter Rap series

The newly introduced Rapala Scatter Rap CountDown, at 2¾" long, and weighing 1/4 oz and running at a depth between 5-8', brings game-changing action to the water produced by an innovative and uniquely designed curved or “Scatter Lip,” which creates an effortless and instant evasive pattern that Bass and a multitude of species zero in on has taken lakes across the country by storm – with fish of all species succumbing to its elusive, erratic, aggressive sweeping action.

 

With unmatched versatility, the sinking Scatter Rap CountDown, made with the classic Rapala Balsa wood body, has been catching everything from Walleyes in the Midwest, to Bucket Mouths and White Bass in Texas, Speckled Sea Trout in Florida to Lake Trout and Largemouth in California, from Salmon to Walleyes in Michigan, Smallmouth all across the country, and everything in between. 

 

But, the action of the Scatter Rap CountDown doesn’t stop there. When anglers vary reel speed, they’ll see an immediate sweeping action that perfectly mimics a spooked baitfish fleeing attack, moving from one side to the next, triggering big reactive bites.

               

The Scatter Rap CountDown comes in 16 classic and new color patterns, which will have any fish species going wild on the attack.

 

About $8.99

 

www.rapala.com

 

Rapala BX Jointed Minnow

BX Series expands

First introduced in 2013, the BX Minnow took the industry by storm – voted “Best of the Best” 2013 lure by Field & Stream – and had anglers begging to see more of this groundbreaking series.  Rapala answered in a big way, once again shaking up the fishing industry by expanding the first-of-its-kind, BX Series with the introduction of the Rapala BX Jointed Minnow a lure that will become a staple of every angler’s tackle arsenal.

 

Ideal for ensuing battle with the toothiest of fish, the BX Jointed Minnow stays true to the BX Series credentials with a balsa core that is embodied in a durable copolymer shell for unrivaled toughness, artful finishes and masterful action.

 

Cast or trolled, the BX Jointed Minnow displays a methodical, slow moving, floating kicking action that is the perfect choice when the bite is slowing or has stopped completely. If the bite is hot, turn up the heat on retrieve and the bait continues to run straight and true, enticing a menacing jaw attack.  At 3½" long, and weighing 5/16 oz and running at a depth between 6-8', the BX Jointed Minnow will kick all species of fish into full-on attack mode.

 

The BX Jointed Minnow features lifelike 3D eyes, a classic Rapala Balsa wood body, finite scales and gill detail paired with an internal holographic foil for ultimate attraction, and tough VMC Black Nickel Treble Hooks that hold true and tight.

 

Choose from 10 classic color patterns including Blue Back Herring, Gold Shiner, Rainbow Trout, Yellow Perch, Blue Pearl, Perch, Silver, Firetiger, Purpledescent and Smelt.

 

About $11.99

 

www.rapala.com/

 

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