Product Review

                

Week of April 7, 2014

Berkley Baits

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Berkley Flicker Shad Pro Slick

Catches More Fish, Period

The Berkley Flicker Shad Pro Slick adds more colors to a lineup of already impressive baits, giving them a bit more flash to revive the old drift. The Berkley Flicker Shad Pro Slick models come in nine fish-catching colors. All colors are available for each of the five sizes.

 

Trolling with 10 lb Trilene XT, anglers can expect the Flicker Shad Pro Slick to run 2 to 14' up to 150' back. Using 10 lb Fireline, anglers will see greater depths of 2 to 15' out to 150' back. Average retrieval depths can range from two to six ft. Exact figures can vary based on the model selected and trolling/retrieval speed, but anglers can be confident when selecting the Berkley Flicker Shad Pro Slick as their next trolling or casting lure.

 

Each Flicker Shad Pro is individually tank tested to give anglers a precisely tuned lure. The Mustad Ultra-Point treble hooks ensure nothing gets away. The Berkley Flicker Shad Pro Slick colors will set a new standard on drifts and waters everywhere. Available in five weights: Size 4 — 1/8 oz, Size 5 — 1/16 oz, Size 6 — 1/4 oz, Size 7 — 5/16 oz, Size 9 — 1/2 oz.

 

Features Include:

Available in 9 colors

Mustad Ultra-Point treble hooks

Five sizes: 1 2/3, 2, 2 1/3, 2¾, & 3½"  

About $4.95

 

800-237-5539     berkley@purefishing.com

www.berkley-fishing.com

 

Berkley Havoc Smash Tube

Designed by Bassmaster Classic champ Mike Iaconelli, the Berkley Havoc Smash Tube is no ordinary tube. It features a flatter (smashed) body that allows it to glide erratically on the fall, and also facilitates easier hook penetration. The fatter tentacles create increased water displacement as well.

 

Available in a range of colors, including dual colors, the Berkley Havoc Smash Tube can be fished in a variety of ways.  Havoc baits combine professional bass angler experiencec with Berkley's legendary innovation. The result is the best shapes, actions and colors ever created. Make Havoc your go-to bait when bragging rights are on the line…     

 

Specifications Include:

Oval body shape glides erratically on the fall

Fatter tentacles deliver increased water displacement

Inside/Outside dual colors match natural forage 

 

Features Include:

Available in 17 colors

Length: 4'

Pkg of 6

 

About $3.49

 

800-237-5539     berkley@purefishing.com

www.berkley-fishing.com

 

Berkley Flicker Shad Pro Flash

All Flash with the Bang

Flicker Shad Pro Flash colors are a unique take on the traditional colors offered by the acclaimed Berkley baits. Molded from transparent plastic, the Flicker Shad Pro Flash has a highly reflective foil insert.

 

After rigorous testing and analysis Berkley researchers identified six motions that affect a baits action: yaw, sway, roll, surge, pitch and heave. While working with their pros the research team was able to perfect and then exactly replicate the bait’s action with the use of sophisticated software. With 10-pound Trilene XT, anglers can expect for the size five Flicker Shad Pro Flash to run 2 to 11' up to 150' back. Anglers can expect 2 to 14' up to 150' out when trolling with 10 lb Fireline with the size five.

 

Trolling with 10 lb Fireline, anglers will see greater depths of 2 to 15' out to 150' back with the size seven. If anglers choose to troll with 10 lb Trilene XT they can expect a dive curve of 2 to 14' up to 150' back. Average retrieval depths can range from two to six ft. Exact figures can vary based on the model selected and trolling/retrieval speed, but anglers can be confident when selecting the Berkley Flicker Shad Pro Flash as their next trolling or casting lure.

 

Each Flicker Shad Pro is individually tank tested to give anglers a precisely tuned lure while the Mustad Ultra-Point treble hooks ensure nothing gets away while the action brings fish in on a string. Available in two sizes, the Flicker Shad Pro Flash is available in 10 flashy, fish-catching colors. The size 5 weighs 3/16 oz while the size 7 model weighs 5/16 oz.

Features Include:

Available in 10 colors

Mustad Ultra-Point treble hooks

Two sizes:, 2 & 2¾"  

 

About $4.95

 

800-237-5539     berkley@purefishing.com

www.berkley-fishing.com

 

Berkley 9-Cm Flicker Shad

Larger Bait, Same Great Action

Following the popularity of the smaller line of Flicker Shads, Berkley introduces the largest Flicker Shad yet. The 9-cm (3.54") Flicker Shad is precisely engineered to deliver the action anglers demand in a magnum-size bait.

 

The lure has a unique action creating a “flicker” that imitates fleeing baitfish. Each 9-cm Flicker Shad is tank tested to run correctly right out of the box. Weight transfer provides bullet-like casts when fishing for bass or inshore species. Diving to 16 feet, the 9-cm Flicker Shad can be used for precision trolling to reach deeper fish without the use of downriggers. The larger profile will more easily catch the fish’s attention.

 

This pro-designed bait features Mustad Ultra Point Hooks for deep penetrating hook sets and a wide variety of colors to match any conditions. A handy card is included that helps the angler choose the correct dive curve simply by changing lines.

 

Features Include:

Available in 12 colors

Mustad Ultra-Point treble hooks

Length: 9 cm (3.54")

  

About $5.99

 

800-237-5539     berkley@purefishing.com

www.berkley-fishing.com

 

Berkley Havoc 4" Back Slide

Unique Shape and Innovation in New Bait Concept

The HAVOC Back Slide is an innovative soft bait concept utilizing Berkley’s new dual density technology. There are two different densities of soft plastic material - in one bait, achieved with higher salt content, causing the bait to be weighted more on one end than the other.

 

With more weight in the tail and a flat bottom the Back Slide is designed to allow the bait to glide backwards like a dying bait fish. This is critical when targeting fish under laydowns or behind thick brush in the summer months. Throw the Back Slide toward the brush and it will fall behind the thick brush or at a laydown or dock with the same results. Rig it weightless on a 2/0 wide gapped hook and target tough to reach places.

 

The Back Slide works best in areas that have thick vegetation and cover where the biggest bass hide ready to ambush prey. This unique stick-style bait also features moving kicker legs for added action bait.

 

Features Include:

Available in 14 colors

Length: 4"

Pkg of 5

 

About $3.49

 

800-237-5539     berkley@purefishing.com

www.berkley-fishing.com

 

Berkley Havoc Pit Boss Jr.

Designed by Skeet Reese and Downsized for the Slowest Bite

Even the hottest bites eventually shut off. Blame the weather if you must, but if your job is to put five of hard-to-catch fish in the livewell stop playing the blame game and start downsizing baits. Berkley scientist and pro staff members created the new 3" Berkley HAVOC Pit Boss Jr. specifically for targeting finicky bass with its proven shape and action.

 

Like all HAVOC baits, the pint-sized Pit Boss Jr. is designed by an elite Berkley bass pro. Skeet Reese recognized the need to have a downsized version of a bait that has been so effective for him across the country and become so popular with anglers everywhere as a result.

 

The Pit Boss Jr. is available in 25 different colors, providing anglers the ability to fine tune their presentation when the bass are especially picky and the bite is brutally slow. Like its larger brothers, the Pit Boss and Papa Pit Boss, the Pit Boss Jr. is a versatile bait that can be used in a variety of ways such as a Texas rig, Mojo rig or jig trailer.

 

The Pit Boss Jr. features an overall shortened frame as well as compressed tentacles, giving it an action that bass won’t let pass.

 

Features Include:

Available in 25 colors

Length: 3"

Pkg of 10

 

About $3.49

 

800-237-5539     berkley@purefishing.com

www.berkley-fishing.com

 

Berkley Havoc Boss Dog

Industry-leading innovations and consistent on-the-water results have elevated Berkley HAVOC baits to the level of must-have gear in any angler’s arsenal. They have now created a lizard, the new HAVOC Boss Dog.

 

Whether it’s on a Carolina or a Texas rig, the Boss Dog is itching to be thrown down a long point during the post spawn and ready to punch through some cover to find hunkered-down and hard-to-reach bass.

 

Measuring 6" in length, the Boss Dog features highly active, slender legs and an elongated tail, which give the bait an exaggerated and strike-inducing action with even minimal movement. The narrow body of the Boss Dog contains a unique hook channel on the underbelly of the bait to easily conceal hooks.

 

The back of the Boss Dog also has an indented cavity with ribs that hide hook points. The flat bottom of the Boss Dog allows it to sweep up and off the bottom when fishing the Carolina rig. A slow fall soon follows, keeping the bait in the strike zone longer.

 

The design of the Boss Dog gives bass something different than the typical lizard. Available in 14 different colors with an MSRP of $3.49 for a package of 10, anglers across the country will be howling to get their paws on the HAVOC Boss Dog.

 

Features Include:

Available in 14 colors

Length: 6"

Pkg of 10

 

About $3.49

 

800-237-5539     berkley@purefishing.com

www.berkley-fishing.com

 

 

About Berkley

You have a passion for the sport. And so do we. That's what's made us the world's leading fishing tackle company. Passion. Berkley is the premium brand of fishing tackle that fuels your passion for fishing, offering the broadest array of innovative solutions developed by anglers who share your commitment to the sport.

At Berkley, our goal remains surprisingly simple - to make fishing fun and help anglers everywhere to Catch More Fish! Our leading edge technology has resulted in performance advances in fishing lines, soft baits, hard baits, fishing rods and terminal tackle.

Berkley Conservation Institute

Berkley's commitment to conservation is reflected in our Berkley Conservation Institute (BCI). The BCI was created to put Berkley science and technology into action to help protect the health and well being of the worldwide fish population. In sharing the angler's passion for fishing, Berkley Conservation Institute's mission is to ensure fishable waters for angler generations to come. That is why the BCI is "Dedicated to the Future of Fishing".

 

 

800-237-5539     berkley@purefishing.com

www.berkley-fishing.com

 

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